Sustainable marketers and sustainability help

Lisa is a member of the Better Business Network so is looking to work with, help or partner with businesses that have a purpose beyond profit.

Lisa and anyone working for Klarity Marketing has pledged to operate as sustainable marketers. This means that

  • We commit to using our marketing skills as a force for good, acting responsibly with full transparency and honesty when it comes to
    messaging, communication and advertising creative. Communicate the truth of a brand so not to be misleading or misconstrued

  • We commit to continuous education around the climate crisis, ethical and sustainable marketing so that we can share knowledge, educate others and share solutions

  • We commit to working across our current or new business to support, address and courageously call out and challenge any areas where more progress is needed and isn’t being addressed

As well as being a product marketer and sustainable marketer, Lisa has a qualification in Understanding Environmental Sustainability and is certified as Carbon Literate having completed the Carbon Literacy Project’s training and certification programme.

If you need help incorporating sustainability into your business, want to operate more sustainable, need to measure and reduce your carbon emissions or are too confused where to start with your sustainability journey feel free to get in touch

Training

Small99 Carbon Action Box

This 2 hour interactive workshop-in-a-box provides a fun and engaging way to learn about carbon emissions, explore practical solutions, and create a personalised action plan for your business.

Run by Lisa Whalley-Smith - a Carbon Literate ethical marketer with 20+ years of product marketing experience, this quick 2 hour session will get you started on your carbon reduction journey. Lisa will facilitate your learning about your business’ carbon emissions and help you craft a carbon reduction plan. Accredited by small99.

Carbon Literacy Training for Marketers

Accredited by the Carbon Literacy Project, Lisa can offer training to marketers to become Carbon Literate. A minimum of 4 people per training group is required and training must total 8 hours, over two mornings (9am to 1pm.)

Carbon Literacy Training gives you:

  • Awareness and understanding of carbon emissions and the impact of everyday activities

  • Awareness and understanding of ways to reduce emissions

  • Motivation and the ability to reduce emissions on an individual, community and organizational basis

Part of becoming certified as Carbon Literate involves making both an individual and a group pledges.

Individual - At least one new and significant action within your own individual control to reduce your carbon footprint

Group - At least one new and significant action involving other people to reduce collective carbon footprint – via workplace, community, or place of education.

If interested in Carbon Literacy Training, please get in touch